SWIFTYNOMICS 101
Swiftynomics 101 is your one stop shop for curriculum and teaching materials related to the economics of Taylor Swift and the NFL. The goal: reaching non-traditional economics students and getting them excited about economics!
Below you will find content geared for students from high school to college. It is a short curriculum meant to last anywhere from one class to an entire week. In the basic version, you will quite simply focus on the theory of the firm to explain the NFL's response to the Taylor-Travis saga. But, if you have more advanced students, you can go beyond the firm to cover core economic concepts like the theory of discrimination or gender and the economy. It's a choose your own adventure!Â
CURRICULUM Overview
We use the National Football League (NFL)-Taylor Swift phenomenon to develop interactive video content, course lecture notes, sample questions for problem sets, and quizzes for students. These materials are suitable and adaptable for both college and high school economics courses at all levels. This content is freely available and is ready to use. This content is particularly well-suited to generating class discussion either in-person or through online discussion boards. Additionally, we have made sharing content possible so that other educators can add and share their related materials to benefit other educators.
Instructor Guide including a video for teachers explaining the content
Powerpoint slide decks
Short videos for class use
Worksheets and essay questions
Additional resources for instructor and student use
Contributions from other educators
FULL MATERIAL AVAILABLE VIA GOOGLE DRIVE HERE.
The curriculum is free! Get updates about the upcoming book, SWIFTYNOMICS, here!
See more content and optional videos for lectures from the University of Kansas here!
Intro: The Storyline
This 5-minute video provides an overview of the storyline around the Taylor Swift and Travis Kelce romance from when it went public until now.
Theory of the Firm
This short 2-minute video explains the core basics of the theory of the firm and applies it to the real time pop culture phenomenon of Taylor Swift and the NFL.